Your Stories,
Shared Everywhere.
Turn conversations, ideas, and expertise into consistent, high-quality social content that connects with your audience on a personal level.
You know you should be creating content,
Because right now,
your silence
is letting your work speak for itself.
You know you should be posting. You've got the ideas. You've got the expertise. You might even have the footage sitting on a hard drive somewhere. But somehow, it never becomes anything. The week gets busy. The moment passes. You post something rushed, it gets eight likes, and you quietly wonder if it's even worth it.
It's not a content problem. It's a story problem.
Most businesses are invisible online — not because they have nothing to say, but because no one's helped them say it in a way that actually lands. They're producing content. They're not telling stories. And audiences can feel the difference.
The scroll keeps moving. Your competitors keep showing up. And the version of your business that people should be seeing — the one that builds trust, attracts the right clients, and makes you impossible to ignore — stays locked inside your head.
That stops here.
“You miss 100% of the shots you don’t take”
Wayne Gretzky
Real voices.
Real stories.
Real connection.
Audiences are increasingly wanting to connect with the people behind a brand rather than just the organisation itself. Why? In a word, trust.
When leadership is visible, it builds trust, credibility, and authenticity in a way traditional marketing cannot replicate. Sharing insights, decisions, and industry perspectives positions the company as a knowledgeable voice in its field, while also strengthening brand awareness and attracting both customers and talent. That’s value to your audience.
In competitive markets, consistent executive-level content is no longer optional—it is a strategic advantage that directly supports growth, reputation, and long-term positioning.
Long form video newsletters, podcast and vlogs create stronger and deeper impressions. Much more powerful than short 15 second clips. Audience can engage with leaders, making them part of their regular content enjoyment.
Case studies
Discover how Josh Built transforms homes with expert renovation services across Waikato. This client profile showcases Josh's passion for quality craftsmanship, thoughtful planning, and creating beautiful living spaces that families love. Watch the story and see how professional brand storytelling and video production help local businesses build trust with future clients.
My name is Chris, and I started Double Loop Films because I believe great content doesn't end when the camera stops rolling. It starts a conversation.
Every project we work on together feeds the next one. We learn what resonates, we refine the message, and over time your content gets sharper, more confident, and more effective. That's a long-term partnership built around your growth.
That feedback loop between story and audience is where the real work happens. I've spent years behind the lens, working with brands, organisations, and people who have something worth saying — learning how to shape raw ideas into content that connects, then using what lands to make the next piece even better.
Marketing isn't a one-off spend. It's a compounding investment — and it works best when someone is genuinely invested in your story, not just your invoice. That's why I work with a small, carefully chosen group of clients in my community. Not because I can't take on more, but because this kind of work deserves real attention. You're not joining a production queue. You're joining a programme built around where you want to go.
I'm not here to hand you a package and disappear. I'm here to understand your story, help you tell it well, and keep refining it until it's working as hard as you are.
"Content builds relationships.
Relationships are built on trust.
Trust drives revenue."
~ Andrew Davis
Services
VIDEO
PODCASTS
VIDEO
NEWSLETTER
VIDEO
CLIENT
TESTIMONIALS
57%
of B2B marketers say thought leadership marketing is a top-performing content type for influencing buyers
Thought leadership content behaves differently
Strong thought leadership posts tend to receive:
Higher “quality engagement” (saves, shares, profile visits, inbound DMs)
Longer attention times as people stop to read and consider the content
More credibility and trust with potential clients before they ever make contact
Longer content lifespan, continuing to generate engagement weeks or months later
Higher conversion rates, because prospects already see you as an expert
Unlike promotional content, thought leadership content is designed to build trust, authority, and influence. Success is measured not just by reach, but by the quality of relationships, opportunities, and business conversations it creates.
46%
of B2B buyers say thought leadership content influenced purchase decisions
Frequently Asked Questions
Got questions? You’re in the right place. Here you’ll find clear, straight answers about how we work, what to expect, and how we turn your ideas into high-quality video podcast content. If you don’t see what you need, get in touch—we’re happy to help.
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Each project will have different moving parts but typically:
Discovery → Planning → Filming → Editing → Delivery → Deployment.
We will guide you through each step, keep things simple, and have check in and sign off for each point in the project. Key to a successful campaign is clear communication.
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Costs vary depending on scope, but you’re investing in strategy, production quality, and content that can be reused across multiple platforms. Whether it’s a once of project or an on going subscription service, we will taylor a package for you.
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Most projects take anywhere from a couple of weeks to a month, depending on complexity and feedback turnaround.
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Not always. But if you are, we will coach you and make the process feel natural and easy. We specialise in interview and podcast style campaigns, building trust with your clients and creating qualified and warm leads for your business.
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It’s important to be clear on what it is you want to achieve, who you want to reach, and what you want them to do. We will help shape your message, structure your content, and guide you so you’re not starting from scratch.
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Clear goals, key messages, and any brand assets. If you’re struggling with these points we will assist you with our project development and on-boarding processes.
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We have a standard of a 1st draft, and 2 revisions to reach our completed project. Adjustments are part of all projects, and very helpful in creating the best possible results. It’s important to be clear with your goals, and communicate clearly with us what’s going right and what needs to be adjusted. Most importantly is to get pre production development right from the start. If further adjustments are required then we will inform you in writing of the costs going forward.
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Yes—that’s where the real value is. One shoot can generate multiple pieces of content for different platforms. This is generally developed early on in the project, the requirements and deliverables.
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Success is based on your goals—engagement, leads, conversions, or brand awareness. We can assist with developing those measurements in our project develop process. Remember that video content should be part of your marketing campaign, along with email newsletters, and direct marketing on techniques. The great thing about online marketing is that it can all be adjusted and repurposed as the results come in.
Ready ?
Our initial consultation is designed to understand your business, goals, and vision. The consultation process allows us to shape a campaign together and determine whether we're the right fit to bring your vision to life.
If we're a good fit, we’ll provide a tailored proposal outlining the recommended next steps and we can move forward together.
Send an inquiry and unleash the next visual break through together.